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Introducing Veroni’s Apericena

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Introducing Veroni’s Apericena

Thanks to the rich selection of 100% Italian cold cuts, Veroni offers American consumers a quick, low fat and tasty alternative for pleasant and stress-free dinners

The festive season is increasingly a sequence of lunches and dinners with friends, family, colleagues, business partners and clients. Although these can be enjoyable, especially if spent with the right people, they can also be stressful both for those who receive an invitation to another “demanding” dinner and for those who decide to host one or more events at home to exchange greetings. To ease the pressure of the festive season, Veroni Salumi proposes a light, fast and appetizing solution that has been a popular trend in Italy for some years: the “apericena”.

“Apericena” the new engaging trend
The term apericena, born from the union of the Italian words “aperitivo” (aperitif) and “cena” (dinner), indicates an informal evening meal in which tapas-style food is offered, accompanied by wine or cocktails.
In the Italian tradition, the undisputed stars of the apericena are the cold cuts, from classic prosciutto to fragrant mortadella with pistachios and succulent porchetta, to be combined with cheeses, vegetables and baked goods: a real gourmet touch that will surprise guests and that is also easily available in American stores thanks to the wide range of Veroni products.
An easy way to prepare a low fat “pro” dinner even in just 15 minutes, thanks to the “cutting board” mode, will make the meeting less tiring both for guests (who will not have to wait hours to eat and can enjoy the time spent together) and for those who have to host the evening.
It is also an elegant and uncompromising solution for those who can devote a little more time to the preparation with more artistic presentations or recipes that can vary depending on the season and the occasion, such as cubed frittata or cotechino with lentils.

The basic ingredients of “Apericena”
Some ingredients that are essential to a successful aperitif such as:
• Cured Meats: Prosciutto, Salami, Mortadella and Porchetta. Veroni also offers Salami Chips, Salami Bites and Salami Nugets.
• Grana Padano, Parmigiano, Pecorino: a must have, these high-quality cheeses are DOP certificated and can be presented as a whole wheel allowing your guests to serve themselves according to their preference.
• Other cheeses and jams: Asiago, Provolone and Chilli Pepper Cheese are some of the most classic Italian soft cheeses to pair with various jams such as fig or pear jam. A real delight for the palate.
• Bocconcini and Mozzarella di Bufala: two fresh and tasty solutions, which can also be found in morsels that can be easily used, or in the “Burrata” version, a mozzarella wrapping that contains a creamy centre.
• Vegetables: gherkins, borretane onions and pickled capers, but also mushrooms, eggplants and peppers stuffed with tuna in oil, as well as carrot crudités, fennel, beetroot to dip in mayonnaise, pink sauce and vernaise sauce. Vegetables are a must for a healthy and balanced dinner.
• Grissini, Tigelle or Taralli, which are perfect to accompany the other ingredients.

Dedication to presentation
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The most creative, and very Italian, way to present your selection of cold cuts and cheeses from Veroni is a cutting board, where you can indulge in balancing together flavors and colors that delight both the eyes and the palate.
Composing the perfect chopping board of cold cuts is a real art to which even the chefs of trendy restaurants are dedicated to, satisfy the most sophisticated customers. But even within the walls of your own kitchen you can create small culinary masterpieces, having available high-quality products and a pinch of imagination.
For a simple and inviting chopping board, Veroni suggests combining a fan-shaped combination of cooked ham, mortadella and Salame Toscano, a spicy heart made with Salame Calabrese, one of the niche products of the Italian tradition. Fragrant bread and a good glass of red wine are the best accompaniment to share with your guests for a moment without stress and on the contrary, being able to enjoy the magical times of the festive season.

With Veroni, preparing an “apericena” is easy and affordable for everyone
With more than 40 options at hand in the refrigerators of selected supermarkets and grocery stores in America, Veroni brings to the table of American food-lovers products that are easy to offer and consume, but are also of the highest quality and follow Italian traditions.
All of these cold cuts are part of the wide range of products that Veroni imports directly from Italy which are sliced at the plant in Logan, New Jersey, and packed in convenient ready-to-use packaging that preserves their aroma and flavor.

For press inquiries, please contact our press office at veroni@dagcom.com

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