Tasty and environmentally friendly cured meats: we are excited to launch the new line “Gli Affettati Nature”, which is available in an innovative packaging that contains 75% less plastic than our traditional trays. The materials used are 100% recyclable: the top is made of a transparent cover and can be put into the plastics, while the thermoformed paper bottom belongs in the paper/carton category. The tray has the FSC’s mark that identifies products containing wood or cellulose from responsibly managed forests, according to strict environmental, social, and economic standards established and approved by the Forest Stewardship Council a.c.

More and more consumers are becoming aware of the sustainability level of their choices in supermarkets or retail stores: with our new tray packaging, we met their needs and, at the same time, took a step forward in our commitment to the environment. In fact, we have already implemented programs to reduce our footprint, and our factories have achieved environmental certification and EMAS registration. Today, with the new packaging for the line “Gli Affettati Nature”, we invite consumers to join us in our journey.

The line “Gli Affettati Nature” has thirteen items among the best traditional Italian cured meats and a selection of regional excellence: the best quality of Veroni in two sizes – 70 and 100 grams, suitable for every occasion. Discover the line here: https://www.veroni.it/gli-affettati-nature/